On Screen Identity: Calibre Models

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In the late 90’s Central Television engaged the services of Calibre Models to build real-life versions of the famous cake ident to feature on screen. We are grateful to the people at Calibre for allowing us to use these images on this site.

 

“Scaffolding”

“Grain”

“Fire”

Dual branding showcasing the 1989 ITV corporate logo

 

 

 

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